What's new this month
Good Food Guy
In the pursuit of 'Eggsellence'
Why Guy is on the hunt for quality chocolate...
Rather than Easter egg hunts this year, I’ll be trying to track down chocolate treats that are a genuine pleasure to eat. Maybe it’s just my age, but the usual offerings just don’t seem to feel that special anymore.
I mean, today’s Easter eggs are so paper thin they’d crack if you blew on them – not like those we had 30 years ago, when they took effort to break, with shells satisfyingly chunky enough to take a decent bite. Now you’d need to snaffle two or three of those wafer-like shells to get the equivalent chocolate hit, and even then potentially still feel cheated.
I blame it on ‘shrinkflation’. Not only has Easter egg packaging shrunk (and yes, that’s a good, sustainable thing), but the products themselves have got smaller as well, as if they’ve had to lose several inches to fit into their new more compact wrappings.